Case Study

Real Bitcoin

Key Services

Branding, Strategy, Content Writing, UX/UI Design, App Design, Development

Description

The study aims to delve into how our content, design, and development efforts effectively convey the platform's core value proposition: maximizing earnings by eliminating fees. This approach is geared towards attracting and retaining users through clear language and friendly design.

Logo Iterations

Phase 1

Phase 2

Phase 3

Logo Design

Values

Community

Allowing for equal opportunity

Experience

Offering enticing, simple, and accessible user experience

Education / Mentorship

Providing knowledge and insights to both beginner and professional Bitcoin enthusiasts

Speed

Fast and effective trading

Innovation

Implementing and staying up to date with the latest technology

Safe / Reliable

Proving trust and security at the forefront of the business

Brand Personality

Clearspace

The minimum space is to be respected when using the logo. Texts, images, and other graphics shall be placed outside this safe area.

Positive & Negative

For monochromatic applications, where the medium lacks color, the logo may be used in its versions:

  • Positive
  • Negative

Global Design System

The Real Bitcoin style guide showcases a striking gradient from a Vivid Orange Peel to Folly, paired with a solid Dark Sea Green for a bold, energetic vibe. Headings feature the sleek Mulish font, exuding modernity, while body text in Lato ensures clarity and a smooth reading experience, embodying the brand's forward-thinking ethos.

Web Design

Discover our meticulous web design process for Real Bitcoin. Our focus on user-centricity and seamless functionality ensures an intuitive interface that effectively communicates the platform's benefits of commission-free transactions and Bitcoin investments.

Homepage

Homepage Version 2

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